Leading pharmacy marketplace in southern Europe
Acquired by Zur Rose
Description
PromoFarma is an e-commerce marketplace that connects consumers directly with pharmacies and providers of health, beauty and personal care products.
After being acquired in 2018 by the Swiss group Zur Rose, PromoFarma is now a member of a large European family that is already leading the digitalization of the health sector, betting heavily on the development of applications and digital functionalities that allow people to manage their health in a comprehensive and personalized way. It is precisely the technological expertise of the company that has made PromoFarma the Group’s technological hub, from where different software development teams work to support the growth of the company and lead the internationalization of the marketplace in Europe.
Founders
Adrià Carulla, David Masó, José Miguel Pulido
Year invested by Kibo
2013